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Healthy nutritional supplements are the key to maintaining healthy skin, hair and nails, and could be more effective an expensive "designer" drugs.
British scientists have developed a new pill containing a blend of food extracts that they believe attacks the genetic causes of ageing and could help women smooth out wrinkles and crow's feet.
The capsule, which is supposed to be taken three times a day, is said to be able to reduce crow's feet by up to a third and is thought to be the first treatment to work on the deepest layers of the skin.
Researchers have tested the pill on 480 women and found that it reduced heavy lines around their eyes by up to 30 per cent within 14 weeks.
But the pill simply includes nutritional supplements such as Vitamin C, Vitamin E, isoflavones from soya, lycopene from tomatoes and Omega-3 from fish oils.
Dr John Casey, who led the Unilever team that developed the pill, explained that it works by activating the genes which produce collagen and oestrogen and reducing wrinkles and sun damage in the deep levels of the skin called the dermis.
"We used ingredients which have been shown in the scientific literature and our own tests to combat the causes of skin ageing and kick-start old skin cells into behaving like young skin cells," he said.
"We spent five years testing the ingredients on hundreds of women and found this combination could reduce deep wrinkles within 14 weeks."
Of course rather than buying expensive drugs such as this new pill, women hoping to fight the signs of ageing could simply use natural supplements and a healthy balanced diet to boost their intake of the vitamins and nutrients it contains.
The findings of the study were published in New Scientist magazine and were presented by the Society for Investigative dermatology conference in Atlanta.
Posted by Matilda Jones